Swiss company Stöckli manufactures exclusive, premium sports equipment. It is especially well-known for its downhill skis, which are used by many top athletes on the alpine ski circuit. Stöckli sells its skis, bicycles and sports clothing in its own branches and via partners (e.g. sporting goods stores). In addition to interactive on-site campaigns, such as the popular ski test weeks, the Marketing Cloud now provides Stöckli with the option of generating personalized digital communications for both its existing and potential new customers.
PARX developed the Trade Promotion Management system, which is based on Lightning Components, for Pernod Ricard, the globally active manufacturer and promoter of spirits and wines. All expenses are entered via the iSpend application and can be analyzed in real time. PARX realized the application with Heroku.
The Swiss Education Group provides the largest network of hospitality management education in Switzerland. The group digitalized their marketing communication with Pardot using its state-of-the-art technology to qualify leads, nurture them and track the results.
LASERLINE, a pioneer of innovative online printing in Germany, has been shaping the print industry since it was founded in 1997. As one of the first companies to offer an online shop for printed materials, LASERLINE has grown to become the world's most wide-ranging online print shop, with 200 employees. In order to build further on this success, LASERLINE uses Salesforce, a solution that allows it to transparently map its customer-, company- and product-related data in combination with a billing solution.
Die Akademie für Führungskräfte relies on Salesforce 100%. Whether it be appointment planning, content management of the website, generating and storing coach contracts or simple customer data retention – all processes are displayed in Salesforce and enable die Akademie to manage daily business using one single system.
The international specialist for shower partitions and shower trays, HÜPPE, was looking to equip its sales process with a modern CRM system. The decision was made for Salesforce due to the many options to manage field service through the CRM system, the scalability and flexibility as well as the possibilities of mobile use. It enables better management of the communication between back office and field service and the development of more efficient service processes. PARX introduced Salesforce and integrated the ERP which enables improved evaluation and forecasting options.
The medium-sized manufacturer of work platforms relies on the Salesforce platform in order to remain market leader in the age of digitalization.
MyCartis, a biotech start-up, has been using Salesforce since day 1, thereby encouraging collaboration and sharing of information internally. PARX implemented and configured Salesforce within two months so that the foundation for high data quality and a high level of scalability was in place from the start. MyCartis is continuously developing Salesforce internally and PARX is still accompanying MyCartis by providing recommendations on improvements.
The field sales staff of Rapelli, the well-known manufacturer of meat specialities from the Ticino region, visit their customers armed with an iPad. The tablet provides a product catalogue with customised, up-to-date prices, information about forthcoming offers, product illustrations and ingredients. They can enter orders directly on the iPad using the order wizard. PARX developed the order platform with its integrated product catalogue, based on the Salesforce platform, within six months.
The software vendor GSX Solutions has migrated its processes and data from its previous CRM system into Salesforce in order to manage all the sales cycle from first detection to invoicing, all in one place. Salesforce has become the central platform into which all of the information flows. This enables the management to generate reports about current and future sales at the press of a button.
search.ch, the Swiss search engine and information service, manages its directory sales team with Salesforce. The field sales executive selects the potential customer using a view specially created for search.ch, plans his weekly visits and documents the outcome of the negotiations. As a result, management has a clear insight into the activities of its field sales.
Aduno, the payment terminal provider for credit cards, is digitalising the contracts it concludes, reducing errors and increasing the efficiency of the follow-up work. Field sales staff enter the contracts directly on a tablet while they are with the customer using the customised application from PARX. The contract wizard is based on the Salesforce Platform, with the result that the data is made available directly in Salesforce without media discontinuity.
A drinks retailer is using Salesforce for its international planning and control. The functions specially adapted to the drinks trade allow for a process that is much more effective. As a result, it is now possible to respond faster and more specifically to market changes. In addition, management can now collect and evaluate all of its customer data in one system.
A portfolio management provider calculates and optimises financial investments and handles all of its processes with the Salesforce1 platform from Salesforce. From simple access to data at any time for all staff through to presentation of bonds, cash flow management and all of the customer and partner relationships, all processes can be mapped in Salesforce.
LK Luftqualität AG, a branch of the ionair Group, operates air-cleaning systems throughout the world. These systems communicate their data on current air quality in real time to a data centre, where it is evaluated and displayed using Salesforce. PARX set up the data centre and is also responsible for the configuration and introduction of Salesforce.
Sunstar, one of the leading providers of professional oral hygiene products, is controlling its internal data management for sales and for visit planning, documentation and evaluation by the field sales team using Salesforce and SAP. By integrating SAP, a general harmonisation and increase in the productivity of IT processes has been achieved.
In order to link the sales network of distributors and resellers more closely to the brand of Gigaset pro, a partner and bonus points programme is developed. The Salesforce CRM system – already used in sales – was also chosen to control and evaluate the programme. The extensive technical implementation, designed to give a 360° view of customer processes on several levels, was handled by the Salesforce Platinum Partner PARX.
Fresenius University of Applied Sciences manages enquiries and applications through the Sales Cloud of Salesforce. From the first enquiry by a potential student to the signature on the study contract, all the processes can be mapped with Salesforce.
The «institution school» is well established and recognized as the base of knowledge transfer in our society. The concept of school – teacher – student hasn’t changed much in the past decades – but: everything else has!
No longer is there only one way of achieving knowledge, no longer have students only one choice. The offers on the market are as diverse as the interests of the students themselves. Schools compete for students just like any other business competes for customers. The education industry needs to keep track and use the huge technological changes and its opportunities of the past couple of years, just like any other business needs to.
By integrating its ERP system (SAP) into Salesforce, one of our manufacturing customers is benefitting from more efficient, fully traceable working processes and effective methods of forecasting.
This leading precision manufacturing company has taken the decision to set up a flexible CRM system for its sales team to handle day-to-day processes in order to make work more efficient and to organise the cooperation between sales and the back office in a consistent, traceable and effective way.
The paper chase provider Foxtrail uses Salesforce to manage its entire business, from the online booking portal, through the ERP, to further development.
Foxtrail is the most exciting way to get to know a city at close quarters. This leisure activity provider has set up paper chases in six Swiss cities and in the canton of Aargau. The fox's trail can only be followed by solving tricky riddles and deciphering secret messages. Participants therefore get to know a place in an enjoyable and exciting way and finish by celebrating their success with a cold aperitif. However simple this business principle sounds, it is extremely complex in reality.
The innovative bag manufacturer FREITAG greets customers who come into the store to have their bag repaired with an iPad. The app, specially developed by PARX for FREITAG, enters the data directly into Salesforce, which is then used to control the entire repair process.
FREITAG, a manufacturer of bags and accessories from old truck tarpaulins, not only sells unique containers, but also conveys a complete lifestyle. No bag looks like any other - and the relationship of customers to their unique accessory is correspondingly close. If a favourite item suffers an accident, if a strap tears or a buckle breaks, its owner takes the bag to the nearest FREITAG store.